Applying Recognisable Conventions of Trailers

In groups we conducted a task where in groups of three we had to illustrate a story board for a a trailer of a horror film called bloodshed high. I was in a group with Jack and dolly. As a group we decided that our rendition of bloodshed high would be a film about the teaching staff at the school being infected with a malicious disease and spreading it throughout the students so eventually it would be spread through the whole town, meanwhile there are a group of brave friends who decide they will not allow this to happen and play hero, at their own risk.

As a group we discussed the USP which is essential for the marketting of a film, we asked ourselves what aspect of our film makes it different from other teen horrors

we had to ensure thatWe discussed the USP (UNIQUE SELLING POINT)which is essential in the marketing of film. we asked ourselves what made our film different from the rest?we had to make sure there were relevant actors that were known to the audience we could have a sense of familiarity with the audience.

Analyzing Film Trailers: Brooklyn's Finest

After watching the 'Brooklyn's Finest' trailer, it was fairly easy to deconstruct what type of film it would be. It is a movie that focusses around the new york police department trying to fight the drug world within the slums of new york, particularly in Brooklyn, very similarly to the Television series The Wire however The Wire is set in Baltimore. Brooklyn's finest even go as far as to use some of the notable actors from the wire for example Michael K. Williams who played Omar.

The trailer has a voiceover that easily lets me know what the film is a NY street cops drama without giving me too much information, All of the main characters featured in the trailer appear to have a different motive through the film to achieve different personal goals. The shots last no longer than around 5 seconds and always seem to fade out to black before the next shot is brought in with a string hit from a loud instrument. Theres seems to be a lot of betrayal and money seems to play a big roll in the film both from the drug market to police corruption. However these seems like very typical cop and criminal stereotypes where the characters are caught up in a dead-end situation which makes the film feel obvious.

The name of the film is shown 5 seconds before the end of the trailer, this was probably done to keep watchers engaged and to ensure viewers would have to watch the whole trailer in order to find out the name of the trailer.

We are told who is starring in this film by their names being written in the trailer, the cast in this film are well known in the own right all though they are not an all-star cast. we were told the names of the actors so that existing fans of the actors would be attracted to the film and would promote it further.

We see a lot of gun action in the trailer mainly from police raids and gang affiliation.

The trailer has backing music of the song 'Run This Town' by Jay-Z, Kanye West & Rihanna which is a heavy hitting hip hop song, as well as music played by strings that sounds orchestral when action is shown in the trailer.

The shots are very fast and do not last any longer than 5 seconds and all have the sound of a string hit when thy change as well as a fade out on the shot so the next shot comes in more hard hitting. however the shots towards the end of the trailer seem to last a few seconds longer.

In the very last frame of the trailer it says "COMING SOON'. this is good because we do not know a date for the film therefore we will have to keep doing research and checking up on it in order to know the release date which will generate more awareness and promotion.

The trailer is more effective in making me want to see the film because although the picture does give me and idea of what the film could be about, the trailer actually tells me the genre and other important information about the film.

Film Title Deconstruction: Piranha 3D

The first film title i chose to deconstruct was Piranha 3D. When i see the name of the film i instantly feel as if it is and action/adventure or horror film as it is in 3D and those genres of film are usually put in 3D as opposed to comedy's and romances. Also from my prior knowledge i know that a Piranha is a feared and deadly fish, so i started to think it could be a horror film.

After seeing the font in which the film is written in, my thoughts were confirmed, that in fact this was a action horror film, the font in which 'Piranha 3D' is written is in block capitals and coloured red which in media we know can represent danger. The letters have also been stretched leaving an after effect on the font as if the text is bleeding in the water which could be a hint as to what is to happen in the film. However i think what will be features in the film is obvious with such vicious images of the piranhas on the cover. And a woman unknowingly relaxing on the water above them shows that the was the piranhas will attack has an element off surprise.

After watching the Trailer for PIRANHA 3D, i have seen that it is very bloody and graphic with images such as these:

So my suspicions were confirmed in what i first thought when i saw the name of the film and the typography in the font used. Also in the trailer every time words popped up they were always in the colour red with a wav effect going through the letters which could symbolize blood in water.